
Questions
seo local search
Real Estate Local Search Facts & SEO
What is Real Estate Local Search SEO
Local SEO is all about providing relevant search results that are based on the current physical location. For example, if you search for the “Real Estate in Brisbane City Central” on your smart phone or desktop, then Google will show you the list of all Real Estate near you. That’s what localized Brisbane SEO is all about.
What Is Local SEO
Local SEO basically is the optimization process for the local results in search engines.
In simple words, local SEO services is ranking your online business website in top level in search engines for local searches.
If your business has a physical location, you’ve undoubtedly been told that you need local SEO. Any business that gets some or all of its customers or clients locally should consider local SEO.
LOCAL THREE-PACK
As far as Google's local search engine results pages are concerned, your goal should be for your site to land in the local three-pack. The three-pack is a coveted piece of real estate on SERPs produced by Google because it's where most people who are searching for local listings find what they're looking for. This means that many mobile users don't even bother to load local listings beyond what appears in the three-pack.
If you have a physical store or you provide services in your local area, you need local SEO to capture traffic online and on the ground. Don't miss another customer located near you who may be looking for your business and the things you sell right now. Let the experts at SRA Digital Solutions put our local SEO skills to work for you and help you earn a spot in the three-pack today.
Let’s See some interesting statistic:
- 70% of mobile searchers will call a business DIRECTLY from a search results page.
- 59% percent of searchers use Google every month to find a local business • 87% of searchers who search for a local business will call or actively go to that business within 24 Hours
- More people carrying out a search online trust local search results than any others.
Factors that affect Real Estate Local Search SEO in Brisbane
business owners should watch out for certain factors related to Search Engine Optimization in Brisbane to make sure that maximum target audience is reached.
80% of local searches convert
46% of Google searches are for local businesses
56% of local retailers have not claimed their Google My Business listing
“Near me” searches have increased more than 500% in the past few years
More than 55% of consumers use voice search to find a local business
Over 75% of voice-enabled speaker owners use voice search each week to discover a local company
50% of users visit a store within a day of a local search
76% of people who search on smartphones visit a business within a day
28% of local searches result in a purchase
91% of consumers 18-34 years-old trust businesses with positive reviews
97% of search engine users search online to find a local business
1 in 3 people conduct a search on their smartphone before visiting a store
97% of consumers check a company’s online presence before deciding to visit them
- 86% of people rely on the Internet to find a local business
29% of people search for local businesses at least once a week
30% of Google mobile searches are related to location
- 78% of local mobile searches result in an in-store purchase
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Yes, we did just say mind-bottling.
While many believe that SEO is dead (enough that 210 people search for that exact phrase every month), the reality is that SEO is still very much alive, and we have the statistics to prove it.
Sure, Panda and Penguin have made it very difficult to cheat the system, but each of these algorithm updates has moved SEO from a manipulative marketing practice to an art form that combines branding, content creation, IT, and content promotion to drive highly qualified visitors to your website.
- 93% of online experiences begin with a search engine.
- Google currently holds 90.1% of the total search engine market share (Google + Google Images), followed by YouTube (owned by Google), Yahoo!, Bing, and Amazon.
- 57% of B2B marketers stated that SEO generates more leads than any other marketing initiative.
Related: learn how to 2x your monthly leads overnight.
- 81% of people perform some type of online research before making a large purchase.
- 47% of consumers view 3-5 pieces of content created by a company before talking to a salesman from that company.
- 72% of online marketers describe content marketing as their most effective SEO tactic.
- 75% of people never scroll past the first page of search engines.
Ok, enough shameless self-promotion. Back to the stats!
- 61% of internet users do research on a product online before making a purchase.
- The average first-page result on Google consists of 1,890 words.
Learn our step-by-step content development process to see how we consistently rank at the top of Google.
- Leads from search engines have a 14.6% close rate, while outbound leads (ex. cold-calling, direct mail, etc.) have a 1.7% close rate.
- 70-80% of people ignore paid search results, choosing to only click on organic search results.
- Bounce rates increase by 50% if your website takes 2 seconds extra to load.
- Conversion rates fall by 12% for every extra second that it takes your website to load.
- Voice search currently accounts for 10% of total searches.
On-page Factors (21.0%): The domain name, keywords used in the titles of the website, the presence of NAP i.e. Name, Address & Phone Numbers, and contact information.
Link Factors (18.3%): The quality as well as quantity of links to the website of the local business from various external sites.
Business Factors (14.7%): Categories, keyword in business title, and proximity of business location that can leave an impact on your website and the local search engine optimization as well.
Review Factors (9.8%): The quantity and the diversity of the reviews along with their rankings.
External Loc. Factors (15.5%): The consistency of NAP, citation volume, and IYP (?) in the third party directories for the local business.
Social Factors (5.8%): Twitter Followers, Facebook likes and Google+ Authority
Behavioral/Mobile Factors (6.9%): Click-through rate, mobile clicks to call, Check-ins, Special Offers for smart-phone users.
Personalization (8.4%): Personalization is looking for results on the basis of your interest or looking for something that is nearby your location. If you are offering the mode of performing personalized research, then it will influence the Real Estate Local Search SEO .
How Good Pizza local search can help you?
Good Pizza local search is experienced in Google Qualified Business and we are providing a variety of SEO packages to suit different businesses. Here is our approach to Real Estate Local Search SEO in Brisbane .
Google your Business We will set your business on Google by improving its search engine ranking. Whenever visitors look for your respective services, they will find your website on Google readily. Your business will be optimized for search engine
Schema Markup By adding local schema.org markup in your business website, we will boost your SEO significantly. A clear name, description contact number and product or services of your business will be added in schema.org so that whenever a user wants to get information about your business, they can find all the necessary details there.
Landing Page Optimization All the landing pages of your website will be optimized with local keyword data. We have experts who have all the knowledge in this respect. We understand the importance of Real Estate Local Search SEO and hence we make sure that our clients’ web pages are optimized properly.
Optimize Your Search Engine Snippets We will use rich snippets such as authorship, video clips and reviews to influence the click through rate. Apparent results are ensured through professional optimization of your website.
Earn Local Reviews Reviews matter a lot business wise. Customers and users even look for reviews on a particular website. We understand that well and hence we work to earn local reviews for your website.
Local Link Building Strategy We use the latest and the most workable Local Link Building strategies for improving the visibility of the website on search engines. We use only White Hat techniques for link building.